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Extend Your Employer Brand With Digital Technologies 

on July 12, 2022

Over the past decade, we’ve seen the expansion of AI in every aspect of our daily lives, assisting us with tasks to free up valuable time. AI Assistants, like Alexa or Siri, are voice enabled so that the AI Assistant may answer your questions with a British accent or even refer to you by your name. This “personalization” feels like interacting with a human being, with all the endearing qualities that provide a positive and engaging experience. 

As digital technologies are moving from consumer-based solutions to workplace solutions, not only can you provide your employees with their own AI Assistant or Chatbot to support quick answers to their common questions (like “when do we get paid” to “how do I change my password”), you can extend your employer brand and give your “bot” a personality! 

Employer branding has always been an important part of a company’s overall employee experience strategy. SHRM captures its importance, stating that employer brand affects recruitment of new employees, retention and engagement of current employees, and the overall perception of the organization in the market. 

But not all AI Digital Assistants for the workplace can be customized to fit your employer brand. Many digital technology solutions are designed with a “one size fits all” approach, which creates a barrier to adoption and usage by employees.  

With MeBeBot’s AI Intelligent Assistant, our newest feature “Bot Reactions” gives MeBeBot a “personality” to enhance your employer brand. Bot Reactions allow you to customize a variety of ways, from how MeBeBot “greets” your employees to specific responses provided for various questions asked. 

Here’s how our customers use Bot Reactions to extend their employer brand:  

Customized Greetings: 

Digital Assistant

First impressions are important, as MeBeBot’s AI Intelligent Assistant is an extension of the HR, IT and Operations team members. When an employee first interacts or greets the bot, MeBeBot responds with an instructional greeting that can be edited at any time. The goal is to demonstrate the breadth and depth of questions that MeBeBot can answer, across the company from HR, Payroll, IT, Facilities, and Operational questions. 

“Hi, I’m MeBeBot, and I’m here to help all employees. Simply ask me questions as a complete sentence, as I will reference my extensive knowledge base of HR, Benefits, Payroll, IT and Facilities’ FAQs and provide you with the most accurate answer.” 

Providing Feedback:  

MeBeBot’s AI Intelligent Assistant “becomes smarter” over time, through machine learning and supervised human-assisted machine training. MeBeBot also provides employees an opportunity to provide actionable feedback, by rating an answer to their question as “Helpful” or “Not Helpful”. Our customers can update the response they receive, with phrasing that matches the tone and culture of their companies. 

“Helpful” Feedback Example:  

“Thank you for your feedback, as I am happy to be of help to you as values its employees! I am here for you 24/7!” 

“Not Helpful” Feedback Example:  

“I am sorry my response was not helpful to you. The team appreciates your feedback as they will help train me to learn and become smarter to better assist you next time.” 


“I am sorry my response was not helpful to you. If you need assistance from my human friends, please submit a help desk ticket by clicking here.” 

 *By clicking on the word here above, our customers can add a link to creating a help desk ticket to escalate to a queue or include an email address to a shared inbox.  

Chit-Chat Answers  

Did you know that many of our customers’ employees say “thank you” to MeBeBot upon accurately answering their questions? It’s true…and our customers have FUN with MeBeBot, as “Chit Chat” answers provide an opportunity to give responses to their employees.  


“I’m glad I could be of help to one of my team members!”  


“Happy to be of help to you, as one of our core values at is helping each other be successful at their work and in their lives.” 

Other types of chit chat include: 

-Productivity Tip of the week/month, as our customers use MeBeBot to build a culture of collaboration and teamwork 

-Health Tip of the week/month- Wellness programs are important and extending programs using MeBeBot’s interactions with employees drives awareness and usage. 

-Inspirational quote or message of the day/week/month- Cheering our team members on to be their best and to help them stay strong during challenging times requires additional motivation. MeBeBot can provide these encouraging messages as well. 

-Hello/Goodbye/Thank You (all can be customized)  

Additionally, using our Push Messaging and Pulse Surveys functionality, employer branding can be extended even further. With Push Messaging, MeBeBot can send messages as notifications, reminders, and updates to your employees, specific to their location, team, or any distribution/channel grouping. And, with Pulse Surveys, you can quickly gain feedback on company culture topics, like “What is your preferred date for our annual summer party” or “What time is best for you for the quarterly company meeting?” 

If you’d like to learn more about MeBeBot has helped other companies gain value from their AI Intelligent Assistant, as an extension of their HR, IT, Payroll, Facilities and Operations Team, please schedule time with one of our solutions consultants here

About MeBeBot   

MeBeBot’s AI Intelligent Assistant, recently selected as a “Brilliant Bot” in the Slack App Directory, seamlessly installs in Teams, Slack, or web portals to provide employees with instant automated answers to global HR, IT and Ops FAQS. It also provides real-time usage Dashboards, Push Messaging, and custom Pulse Surveys, generating instant employee feedback on of-the-moment questions. MeBeBot’s “one-stop bot” is trusted by leading organizations to elevate the employee experience so work can be more meaningful and valuable.    

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